Contact / About Us

Mission Statement


The San Diego Radio Broadcasters Association exists to promote the use of radio as a primary medium, and serve as a resource for current information regarding Radio in today's dynamically changing media environment.

SDRBA Executive Board


Past-President: Peter Moore, Univision Radio
President: Bob Bolinger, CBS Radio
Vice-President: Debbie Wagner, Clear Channel Communications
Secretary: Manuel Romero Gonzalez, MVS Radio
Treasurer: Rick Jackson, Lincoln Financial Media

Past-President: Peter Moore


Peter M. Moore is Senior Vice-President and Regional Manager, overseeing the West Region for Univision Radio. In addition, Peter is responsible for day-to-day operations at Univision Radio San Diego’s leading Spanish-language stations, Recuerdo 102.9 KLQV-FM and La Nueva 106.5 KLNV-FM.

PeterMoore2011.jpg


Peter began his radio career at KCBQ-AM. Since that time, he has held various positions in the broadcast business, including On-Air Announcer, Account Executive, Sales Manager, General Manager and Regional Manager for a number of radio stations. Peter has been a part of San Diego’s burgeoning Spanish-language Radio community since 1985 (except for a four-year return to English-language radio in 1994).


Peter served as the President of the San Diego Radio Broadcasters Association for many years, was  a founding board member of SAFE (San Diego Advertising Fund for Emergencies), and a long-time board member of the South Bay YMCA.
Peter lives in Scripps Ranch with his wife, Lorrie, and their three children.

President: Bob Bolinger


BobBolinger.jpg

Bob Bolinger is Senior Vice President/Market Manager of CBS Radio’s San Diego stations KyXy and Sophie@103.7

 

Vice-President: Debbie Wagner


Debbie Wagner is currently the  President and Market Manager for the San Diego Clear Channel Communications radio cluster overseeing the group of seven stations:  Star 94.1, AM 600 KOGO, Channel 933, 101 KGB, Rock 105.3, XTRA Sports 1360 AM and the Total Traffic Network. 

dwagner.jpg

Ms. Wagner has worked in broadcasting for the past 28 years, mostly in Arizona where she was the VP and Market Manager of the Tuscon Clear Channel Radio cluster.  Committed to her industry and community, she currently serves on the YMCA, Junior Achievement and San Diego Radio Broadcaster’s Boards and leads the Clear Channel Advisory Board. 

Before coming to San Diego, she served as the past President and 15 year board member of the Boys and Girls Clubs of Tucson, President and Board member of Arizona Broadcasters and the board of directors for Pima Community College, the Tucson Medical Center Foundation and the Tucson Ad Club.  Ms. Wagner graduated from the University of Arizona and has two children, Hayley and Eric, and one grandchild, Cielo.

Secretary: Manuel Romero Gonzalez


International Director, MVS Radio

Treasurer: Rick Jackson


 
RickJackson.jpg

Rick Jackson is Senior Vice President/General Manager for Lincoln Financial Media of California's three San Diego stations, KSON, KIFM, KBZT.  Jackson relocated to San Diego in 2009, from Charlotte, North Carolina where he served as President of the North Carolina Association of Broadcasters (NCAB). 

He currently hosts a nationally syndicated, 3-hour weekend show heard on more than 150 stations, “Rick Jackson’s Country Hall of Fame.”

SDRBA Staff


Industry News
Research
Results
Advertisers are getting mixed signals about what constitutes TV. The medium once was represented largely by the Big Three, but is fast becoming (with apologies to Thomas Hardy) the Madding Crowd.
Advertisers in the insurance category make a major investment in San Diego Radio in 2011, moving it up to the 8th largest spending category in local radio revenue.
This finding dispels the myth that there are substantially fewer people listening to radio during commercial breaks. Spotbreaks of 2-3 minutes hold 96-99% of listeners while longer breaks yield an average of 90%.
It's time to submit your entries for the San Diego Radio Broadcasters Association’s 14th annual EAR Awards for Effective Advertising on Radio! All entries are due Wednesday, February 22, 2012. Click to enter.
Antony Young, CEO of Mindshare North America discusses radio's strengths: powerful mobile medium, drives word of mouth, hyper local targeting, delivers across multiple platforms...