SAN DIEGO Radio Advertising Creative DALE WESTON Helps Subaru of Santa Monica Become a Sales Leader in Southern California

Photo: Dale Weston, Try J Advertising; Mary Beth Garber, Pres/SCBA; Ron Fodrey, GSM/Santa Monica Subaru

Photo: Dale Weston, Try J Advertising; Mary Beth Garber, Pres/SCBA; Ron Fodrey, GSM/Santa Monica Subaru


When Subaru of Santa Monica opened for business in 2008, radio advertising helped catapult sales from zero to hero quickly to become one of Southern California’s top new Subaru sales leaders.

“When Santa Monica Ford, Lincoln-Mercury dealership owner Ron Davis asked Try J Advertising to help his team launch their new Subaru store, radio advertising offered a great way to reach a lot of people with creative as fun as Subaru vehicles are to drive,” said Dale Weston, communications director for the advertising agency.

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