Cume Zooms In Early L.A. PPM Results

From Radio Ink
July 17, 2008

Arbitron has released preliminary Portable People Meter results for Los Angeles — one of eight markets due to go live with the PPM in September — and it’s reporting that cume across various “format groups” is up substantially from what’s been shown in the diary ratings. Read More…

Posted under PPM

Posted by Cheri on July 17, 2008

Radio still main music driver

From the Radio Business Report/Television Business Report – Voice of the Broadcasting Industry
July 15, 2008

Despite the growing array of other sources, a survey of online music users by JupiterResearch finds that radio is still the “most powerful means of music discovery.” Even among the 8% classified as trend setters because of their influence over other music users, radio, at 59%, is second only to recommendations from friends, 62%, in introducing them to new music. Read More…

Posted under Radio, Research

Posted by Cheri on July 15, 2008